Good Content Still The Best Weapon

On January 18, 2012, in Web Content, by lesley
The pen is mightier than the sword

Image by Baby-Dave via Flickr

The right words, used in the right way, have always been been a force to be reckoned with. Euripides, expressed it this way, “The tongue is mightier than the blade.” and he was right. Ideas come before words, but ideas are nothing without the words that express them.  Freedom, justice and democracy all began as ideas, but became real as words, words which changed history in a way wars never have.   What is more important? The war the soldier fights, or the freedom he fights for? Without the idea, without the word, the war would be meaningless.

This site is dedicated to the use of words, because words online reach vast numbers of people every day. Web content is important, because words are more than just sales tools. Words can change history, can alter the destiny of nations. Words are the most powerful weapons we have and when we use them well to communicate our ideas, we create something of value, something which stands out among the internet chatter. Good content on the web is actually quite rare. Carefully chosen words can still reach out and create a genuine dialogue with readers, giving them real information and ideas on which to base decisions instead of meaningless trivial hype.

This site is for all those who want to create that dialogue, who want to build trust and communication, who understand the value of ideas and the words that express them.  This site is for those who understand that the pen, and now the keyboard, is mightier than the sword.

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